There was an awesome Graphic Designer named Hayley, she worked for the coolest companies ever like Boost Juice Bars - domestic & international, Betty’s Burgers, Salsas, CIBO, Happy Baby and Premier Party. As Studio Manager, she fearlessly led her teams through epic battles against their arch enemy’s time and money to tailor creative solutions that elevate brands and their connection to their audiences. She even had the pleasure to direct and develop cross brand creative with some of her favourites: Disney, Universal Studios, Nickelodeon, Sesame Street and Paw Patrol.
But one day, Hayley decided it was time to follow the sun and start a new life in a warmer climate, she packed up her tools, her Bachelor Degree of Communication Design with Honours (Swinburne Uni) and set out to sprinkle her magic on a new adventure.
Hi! I’m Hayley, Hoodoo Design is my creative alias, which I use to showcase my professional and personal projects.
I have extensive experience working in large dynamic, fast-paced environments, but also thrive in small teams or independent freelance work. With demonstrated ability to develop and manage daily and large-scale creative outcomes across multiple brands, using both internal and external resources, I pride myself on completing unique, on-brand pieces, on time and on budget.
I believe there is a Disney quote for every situation in life, and I have an affection for all things sparkly, quirky and kitsch, including the 1980’s classic Mullet haircut. Without seeming too kooky, as I definitely possess a sprinkle of personality, I am confident and professional, and believe in the importance of building strong, successful working relationships with all those around me.
• Approachable, professional and
creative, with a can-do attitude
• Strong communication and
time-management skills
• Enjoy problem solving and
developing new skills
• Adaptable and enjoy working
in teams or autonomously
• Reliable and honest with the
confidence to take a project from
brief - concept - execution
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